Page not found | Healthwize UK

 Scanning and Indexing Management

Multi-regional and multilingual sites

A false 404 error is a situation when a web page visitor sees a message that it does not exist, and the browser receives a response with a 200 (success) status code. This code means "Successful". In some cases, a page opens with almost nothing, or even completely blank.

We do not recommend using status code 200 instead of 404 (not found), 410 (gone) and 301 (permanent redirect), as it tells search engines that there is a page at the requested URL. Otherwise, this URL may appear in search results, and bots will try to crawl non-existent content instead of crawling useful pages on your site.

If Google algorithms based on the content of a page determine that it contains an error message, then a false 404 error will be reported in the indexing report of Page not found | Healthwize UK  that site in Search Console.

There are different ways to eliminate false 404 errors, depending on the state of the site and the desired result:

Think about the best solution for your users.

If the page is deleted and there is no replacement for it on your site with similar content, you need to send a response with a 404 (not found) or 410 (gone) status code. These status codes tell search engines that the page does not exist and the content does not need to be indexed.

If you have access to your server's configuration files, you can make the error pages helpful to your users. For example, on such a 404 page, you can place functions that will help visitors find the information they need, or useful content that will keep them on your resource. Tips for creating a useful 404 page:

If the page is redirected or has a replacement, please submit a 301 (permanent redirect) response to redirect users. Site visitors will not be disturbed by this, and search engines will recognize the new location of the page.

If a page that is working normally caused a false 404 error, it is likely that it was not loaded correctly by Googlebot, or important resources were not available during rendering. Analyze the rendered content and HTTP response code using a URL validation tool. If there is no or very little content on the rendered page, a false 404 error could be caused by the page containing resources (such as images, scripts, and other non-textual elements) that cannot be loaded. Possible reasons for loading problems are robots.txt blocking, too many or too large resources, etc.

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